Russian box office leader, the film Dvizheniye Vverh (Going Vertical), will be released in cinemas in China and South Korea. Central Partnership film company is overseeing the international distribution of the film, while AIRMITA Cultural Development Co.Ltd is the film’s distributor in China.
Chinese film distributors have had a long-standing interest in Russian films. In 2017, cinema goers in China had the opportunity to watch the high-grossing films Ekipazh (Flight Crew), Viking and others. Central Partnership also acted as a distributor for those films.
Going Vertical got a test screening in Chinese cinemas on 1,200 screens. On June 13, the Russian film will get a wide release in China, at which point it will be shown on 10,000 screens. The film will be released in South Korea on June 20.
Nikita Mikhalkov’s TRITE Studio, Russia 1 TV channel and Central Partnership (part of Gazprom-Media Holding) were involved in the making of the film. The film was released in Russian cinemas on December 28, 2017 and became the highest-grossing Russian film in the history of the country’s box office. The film’s ticket sales exceeded 3 billion rubles.